About me
As a designer and social scientist, my mission is the combination of insight into people's social reality and the internet ecosystem, to create meaningful and effective online services and content.
Everything I do is based on my belief that research and analysis, in combination with understanding underlying social processes and thorough knowledge of the medium, will lead to solutions that enrich people's lives.
I am specialised in creating a solid base for building succesful web concepts, based on social sciences, design research and technology insight. Quantitative/qualitative user research, competition benchmarking and strategic positioning are some of the tools applied.
Advocating social determinism over technology-driven design, I passionately work on creating web services that fulfill a purpose for the end user and that support the targets of their providers.
At the moment I am working as a Freelancer, after employments in Finnish digital agencies as a design professional with varying roles (UI designer, information architect, strategic designer).
I am passionate about creating web service concepts that fulfill a purpose for the end user and that support the targets of their providers, advocating social determinism over technology-driven design.
- Strategic concept design
- Consulting for web services with social components
- Strategies for the utilization of social web services
- Interaction models
- User personas
As an information architect, I build architectures that turn complex things - information, structures, processes - into simple things.
- Structuring data and content
- Presentation of complex information
Through user interface design and prototyping I design interfaces for humans to utilize the full potential of web services, providing the best possible wholistic user experience.
- Wireframing
- Usability testing
- Prototypes from paper to HTML demos
Latest, I acted as a Senior Designer in the Strategy and Insight team of Valve Internet Agency, where I focused mainly on complex information architectures and social interaction models in B2B and B2C service design projects (comprehensive CV at LinkedIn).
Currently, I am also a post-graduate student at the Media Lab of the Aalto University School of Art and Design in Helsinki, doing research for a thesis.
In my research, I investigate and discuss possible discrepancies between social web concepts and users' social realities.
Opportunities? Proposals? Questions? Get in contact!